By now, you’ve figured out that video is all the rage in content marketing. Brands are using video now more than ever for more than just advertising spots – they’re using them to tell stories, to showcase the unique capabilities of their products and services and more. Through video, they’re able to define their brand…

Creating engaging content is key to building and maintaining your audience. They don’t want to only hear from you when you have a new product to pitch them. Today’s consumer wants to know, understand, and connect with the brands they choose to purchase from. Content creation is how you as a small business owner can…

If you’re doing any kind of marketing for your business, I’m sure you have read statistics about video content and probably already know you need to include video as part of your digital presence. Someone, somewhere has shared some very compelling facts with you like; “There were over 7.9 million videos uploaded directly to Facebook in September…