As the New Year approaches, I like to take time to reflect on the year that has passed and how I can advise and teach those who may, right now, be where I was four months ago. A mere four months ago, I started my journey as a marketing intern with a growing marketing firm…
There are likely hundreds of digital marketing tools and social media marketing tools available. How does someone even begin to sort through all of them and ultimately choose which marketing tools to use on a daily basis? Every day, we use numerous marketing tools to measure our clients’ success through marketing. We’ve tried many tools…
Many businesses underestimate the importance of online marketing. Small business online marketing is crucial to building a relationship with your audience in the digital world. Implementing a strategic online marketing strategy is an important component for business growth and success. There are many components of online marketing for businesses and we’ve narrowed down five important…
Have you had the dream? You know, that dream? The dream where all you have to do is start a Facebook page for your business post a few clever posts and BAM! viral city baby…customers and clients start pouring in your door telling you how amazing your Facebook game is, that they all saw your…
Small business social media managers rejoice! Businesses are closer to getting both real-time content and branded posting on one platform with the recent addition of the ‘Stories’ feature on Instagram. The ‘Stories’ feature which was once unique to Snapchat, an app for user posting and sharing of real-time photos and videos, has been adopted to…
You are not alone in this world. There are endless tools available to small businesses that will not only make your life easier, but will actually assist you in keeping your customer happy and up to date. The tools outlined below are some of the most basic and widely available, so read on and make…
Our primary social media for our small business clients continues to be Facebook. Even with the emergence of popular platforms like Pinterest and Instagram, our efforts for a majority of clients marketing small business on Facebook remains priority. But man, they keep changing the game, and we figured it would be a good time to…
Summer is right on our heels and now is the perfect time for Austin area businesses to ramp up their marketing strategy before the heat sets in! Maybe your product or service isn’t exactly specific for the summer, but there are still ways to incorporate summer themes into your upcoming campaigns. Clients will probably be…
Social media is great for businesses, especially small ones. It is a phenomenal way to identify your fans, entice new ones and interact with your community. But it only works if you have followers, and on major social media sites, those are harder than ever to come by these days. If you have a business…
If you have a website to help generate online exposure and sales for your business then you have probably already figured out that it cannot survive on its own without a little help. Luckily, this outside help is free, with the caveat that it can take up some of your valuable time currently used for…