The HubSpot Onboarding Process Overview
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The HubSpot Onboarding Process Overview

Welcome to HubSpot! We’re Glad You’re Here. Welcome to HubSpot, a powerful tool that can transform your business by streamlining your marketing, sales, and service processes. If you’re new here, you might wonder how to get started and make the most of what HubSpot offers. Don’t worry; we’ve got you covered. Let’s walk through the…

How You Can Grow Your Business with Email Automation  
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How You Can Grow Your Business with Email Automation  

Marketing automation is a useful tool for businesses to manage routine touch points to bring a client to sale and maintain contact with afterwards. Of course, this is just a generalization for a vast and intricate system.  We personally prefer using HubSpot for their marketing automation capabilities.  According to Hatch, they were able to cohesively…

Purpose Is Everything: What I Learned at Inbound22
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Purpose Is Everything: What I Learned at Inbound22

Starting with Why  There was a consistent, underlying, message from most of the presenters that I listened to over the past few days at HubSpot Inbound 2022 — that knowing and understanding your “Why” is a mandatory starting point for success.   If you’ve read Simon Sinek’s popular book “Start With Why”, then you know how…

Deeper Connections, Cutting Through the Noise and Finding Inspiration
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Deeper Connections, Cutting Through the Noise and Finding Inspiration

What I Learned at Inbound22 by HubSpot  Hot Dog Marketing has been a HubSpot partner since 2019 and a Platinum partner since 2020, but because of the pandemic had yet to attend their famous user conference Inbound in Boston.  Finally, after years, our leadership team got to go and check it out, and for all…

What is Marketing Automation?
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What is Marketing Automation?

Marketing automation is nothing short of a game changer for eCommerce businesses and digital marketers. It’s no wonder that it’s seeing an increased adoption rate. In fact, a recent study forecasts that the value of this industry could grow to $8.42 billion by 2027. But what is marketing automation, exactly? And how does it work?  Marketing…

CEO of Hot Dog Marketing Talks Agile Marketing on International HubSpot Podcast
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CEO of Hot Dog Marketing Talks Agile Marketing on International HubSpot Podcast

Jessica Scanlon, the CEO of Hot Dog Marketing, joined the Agency Unfiltered podcast to share her team’s journey in moving from conventional retainers to an agile retainer approach. As Jessica explains, by using the agile methodology, the production sprints and planning cycles of her team’s retainers have become more flexible and responsive and are generating…