With new forms of digital marketing popping out of the woodwork all the time, many may wonder if using email marketing campaigns are still a need. According to Constant Contact, email can be almost 40 times more effective than Twitter and Facebook combined. Email marketing campaigns build credibility for your business, as well as improve…
Your business needs marketing to find its customers. Small businesses and start-ups often leverage more time and muscle than dollars when it comes to their marketing plans. For example, their marketing might be purely event, networking and partnership marketing – things a sales team can drive. Their hard marketing expenses are probably limited to a…
Are you ready to keep your business relevant online with quick, snappy, all-too-engaging content marketing? Last time, we discussed the benefits of blogging. This time, we’re going to discuss something a little easier to digest—both for you and your clients. Because let’s face it, blogs are hard, and that’s a LOT of words in one…
Okay, let’s be honest, you’re a small business owner, you probably could do it alone. That’s what being a small business owner is built on. Drive, determination and A LOT of time building something from nothing on your own. But you’ve been doing this for a little while now and you realize just how valuable…
It’s a bird! It’s a plane! It’s…a digital marketing plan? You’re probably asking yourself, how can a digital marketing superhero help my business? Okay, you’re probably not asking yourself that, but chances are you’re asking yourself how you can use marketing to grow your business. Well, we have the answer. Digital Marketing is Valuable Many…
Summer is right on our heels and now is the perfect time for Austin area businesses to ramp up their marketing strategy before the heat sets in! Maybe your product or service isn’t exactly specific for the summer, but there are still ways to incorporate summer themes into your upcoming campaigns. Clients will probably be…
If you have a website to help generate online exposure and sales for your business then you have probably already figured out that it cannot survive on its own without a little help. Luckily, this outside help is free, with the caveat that it can take up some of your valuable time currently used for…
If you’re hesitant to try email marketing for your business, you’re missing out on one of the most effective and inexpensive ways to market to your best customers. According to eMarketer, 73% of marketers agree that email marketing is integral to their business. When looking at the numbers, it isn’t too difficult to understand why….
It’s the New Year! Time to step back and ask yourself, “What do I want to do differently to grow my business in 2012?” Here are Hot Dog Marketing’s thoughts on what should make your 2012 New Year’s Resolution list: 1. Trim the FatNo matter how big or how small, there’s probably some extra bulk…
The sound of jingle bells are drawing closer, and your social media plans for the holidays are all laid out…or are they? If they aren’t don’t panic. You still have time. And if you are wondering if a holiday social media strategy will really have an impact, the short answer is, yes! The top 500…