We have a lot of experience working with clients who are just stumped on how to help us help them build a better website. Outsourcing your web design to professionals can relieve a lot of stress, saving you time and ensuring the design and set-up are done well. But it can be daunting – how…
This position has been filled! Part-Time (with potential to turn into full-time) We are a small, fun group of small business marketers in need of a new teammate! Hot Dog Marketing is a small business marketing agency headquartered in Round Rock, TX, and we serve businesses across Central Texas. We have grown considerably in the…
Our favorite social media scheduler is Hootsuite, and up until recently users were not able to schedule their Instagram updates (or have an option for us to manage Instagram on behalf of businesses). This was frustrating for many businesses who would have to manually submit their content via phone, but now with the ability to…
When small business owners say to us, “We want better SEO,” what they’re really asking for is a magic bullet. In the old days, a black hat SEO company could promise big results by stuffing keywords into your site and creating disreputable backlinks to get your site a better page ranking. Google and other search engines…
By Jessica H. Scanlon Small business owners are in a crowd all their own. Unlike CEOs of large corporations, small business owners often wear many hats. Whether you’re a partner at a 50+ employee company or a solo-preneur, the challenges you face with marketing your business most likely won’t get delegated to a high-paid marketing…
“Mass advertising can help build brands, but authenticity is what makes them last. If people believe they share values with a company, they will stay loyal to the brand.” –Howard Schultz (Chairman & CEO of Starbucks) We are in the Digital Age and with that comes a completely new set of challenges and opportunities for…
If you’re a small business owner chances are you’ve heard that you need to keep up on your SEO strategies. If you don’t know what SEO is then you probably have bigger problems but in short, SEO is Search Engine Optimization and is used every day when someone puts in keywords into a search bar….
If you’ve tried to keep up with your social media management and run your business at the same time, then you already know how difficult it can be. It’s hard to make it a priority over customer phone calls, sales, accounting, staffing (the list can go on forever, right?) If your online presence is a…
The time has come folks – if your website isn’t mobile-friendly, then it’s time to upgrade! Google announced this past week what we all thought was coming. If you haven’t redesigned your website to be mobile-friendly yet, your new deadline is April 21st. Starting April 21, we will be expanding our use of mobile-friendliness as…