We get a lot of small business clients contacting us looking for the magic bullet to solving their marketing problems. In fact, with all the information out there about content marketing and flashy terms like “online sales funnel,” there’s a percentage of new entrepreneurs that will start their businesses in 2015 and will hope that…
You’ve worked hard on your website. It’s loaded with keywords and amazing content. The design is modern, responsive, and intuitive. You’re paying for online advertising. Every piece of your social media strategy is in place. Now it’s time to sit back and watch the customers walk through the door, right? Without analytics, you can’t be…
So, you think you don’t need to hire a marketing company to help you? Fair enough. Consider these Myths and Facts and see how hiring help might be the best decision you made for your business. Myth:For the savvy small business owner, taking a DIY approach to marketing is not only affordable but it helps…
Last month, we discussed the ins and outs of good social media frequency (visit the archived blog). This month, we’ll look at how to pick your tone and content. “Think about it like having a conversation with a friend but with your boss looking over your shoulder.”That’s pretty good advice from Merrell Ligons, Digital Solutions…