If you’ve tried to keep up with your social media management and run your business at the same time, then you already know how difficult it can be. It’s hard to make it a priority over customer phone calls, sales, accounting, staffing (the list can go on forever, right?) If your online presence is a…
The time has come folks – if your website isn’t mobile-friendly, then it’s time to upgrade! Google announced this past week what we all thought was coming. If you haven’t redesigned your website to be mobile-friendly yet, your new deadline is April 21st. Starting April 21, we will be expanding our use of mobile-friendliness as…
If you’re hesitant to try email marketing for your business, you’re missing out on one of the most effective and inexpensive ways to market to your best customers. According to eMarketer, 73% of marketers agree that email marketing is integral to their business. When looking at the numbers, it isn’t too difficult to understand why….
We are now hiring for a new, exciting internship position! This Position Has Been Filled. Please Check Back. Internship activities/projects include: writing and posting social media content for local businesses; writing and editing blogs for client websites; optimizing blogs using search engine optimization techniques; writing and distributing press releases. Position Details: Social Media/PR Intern Posted:…
A common misconception about branding is that it’s simply the graphic design process behind developing your marketing materials or the logo design. While a majority of the branding work Hot Dog Marketing does for clients is related to developing that print and web “look” that supports the right message, there’s a deeper level we can…
Pinterest Introduces Advertising Opportunities for Business Profiles It’s here! The ability to pay to promote pins on Pinterest. If you are familiar with paid advertisements on other social media sites, like Facebook, you already have the gist of how paid promotional pins work. If you aren’t familiar, here is the rundown. Promoted pins run on…
This position has been filled. To apply, please send your resume to info@hotdogpr.com. Compensation – $10-$13/hour for 15-20 hours a week Looking for an enthusiastic professional with a gift for customer service to help a growing marketing agency. This is position handles all manner of administrative work and coordinates incoming calls and emails with new…
Hot Dog Marketing, a local boutique marketing and consulting agency, was founded in 2008 by Jessica Scanlon. Hot Dog Marketing initially operated of out Jessica’s home, and until 2013 she was the sole employee. Because of rapid growth she then expanded the business and hired a sales consultant and a graphic designer and moved into…
The new year is here, and with the new year there are new rules. New rules on Facebook that is. Facebook recently surveyed hundreds of thousands of users on what they could improve. One resounding answer was: less promotional posts. Upon digging deeper Facebook found it was strictly those promotional posts that so many businesses…
I’ve recently had one of the craziest conversations with a potential client I think I’ll ever have in regards to Facebook marketing. It’s a quintessential example of a client that I was in no position to help and should have backed away from slowly when he started in with his questions: “How do I get…