5 Reasons Why Your Marketing Isn’t Working
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5 Reasons Why Your Marketing Isn’t Working

In this episode, Jessica and Kevin discuss 5 Reasons Why Your Marketing Isn’t Working. They discuss how brands that are pursuing growth may be missing the mark when it comes to some of their marketing efforts. This misalignment can result in wasted time, energy, and marketing dollars. 5 Reasons Why Your Marketing Isn’t Working 1….

Communication During COVID: What Your Customers are Expecting from You Right Now

Communication During COVID: What Your Customers are Expecting from You Right Now

During COVID and the ever-changing landscape of businesses during this pivotal time, it can be hard to know what your customers need from you. Do you add to the pile-up of COVID emails? Do you pretend nothing is happening and go on with business as usual? What is your responsibility as a business navigating COVID?…

New Normal – Ideas for Handling Meetings and In-Person Work

New Normal – Ideas for Handling Meetings and In-Person Work

Revising How Companies Work in the New Normal New normal is quickly growing to be one of everyone’s least favorite, overused phrases, but it’s the most succinct and accurate description of what business leaders are facing. The questions they’re looking to answer range from what does the new normal look like for our employees; what…

Having a Strong Team Culture to Make WFH Work for Your Company

Having a Strong Team Culture to Make WFH Work for Your Company

Building a positive team culture can be hard. And it takes work. Every workplace has a culture. If the leaders of the organization don’t intentionally develop that culture, it will take shape on its own–and it’s tough to repair an unhealthy culture. However, cultivating a positive team culture isn’t complicated and it will even have…

Five Ways To Digitally Transform Your Lead Gen During COVID-19

Five Ways To Digitally Transform Your Lead Gen During COVID-19

The way that sales and marketing teams work together to generate leads has been changing for years. Gone are the days of going door-to-door or cold calling hundreds of innocent unknowns a day to foist upon them questions like “What do you look for in an SUV?” and “When was the last time you put…

5 Things to Help Your Business Stand Out on Social Media

5 Things to Help Your Business Stand Out on Social Media

Identify and Know Your Audience Before you run to open up that Facebook business page, be sure you have clearly identified your business’ audience. Doing this will ensure you are on the right platforms for your industry and your customer’s demographics. It will also help you know who to follow, interact with and target as…