Leadership in a Crisis: Community Leadership

listen to podcast on apple podcasts Hot Dog Marketing
listen to podcasts on google podcasts Hot Dog Marketing

It’s that time of the week, our next blogcast is live and it’s part three of the Leadership in a Crisis series, Leadership in a Crisis: Community Leadership.

This video gives insight into how businesses that develop and show strong leadership during this time have a chance to lay a foundation to perform well and come out in a stronger position. 

As we find creative ways to fill the extra time so many of us have, leaders that efficiently use it to invest wisely will “leapfrog their competition.” So, remember that it’s not too late to get involved with your community. If you take this time to do so you will not only see business growth but personal growth as well. Besides, if the city supports your business, why not give back?

Our third blogcast gives tips straight from our Top Dog, Jessica Scanlon, as she tells us her three layers of community involvement and gives some examples of how your business can put them into action. Volunteering and networking are still possible amid social distancing and financial contributions give your business accountability, authority, and helps to build trust in the community.

Many organizations are hosting Zoom one-to-one’s, meaning now is the perfect time to talk to that non-profit organization or chamber member so you can do a little information gathering and see where you fit in when things get back to normal. Find out what services others in the community are needing and if you can’t perform them yourself, connect them to someone who can so you can broaden that web of networking.

If your business is fortunate enough to operate and bring in revenue during the shelter-in-place orders, give back to those community fundraisers and help other businesses in need. For larger companies, now is a great time to start figuring out ways to make bigger impacts in your community to help it become stronger. No matter what you can contribute, every little bit helps.

Some may say being a true leader is doing things with the right intentions when no one’s watching because people are going to notice.  When they do it will ultimately enable you to grow and step ahead of the competition.

If you enjoyed this blogcast, stay tuned for next week’s episode on How to Thrive in a Slowdown: Understanding Your Value. Missed part 1 and part 2 of the Leadership in a Crisis series? You can find them on our Zig When They Zag page!