As Managing Director at Hot Dog Marketing, I lead a team of creative professionals dedicated to helping B2B and B2G companies elevate their brands and drive meaningful growth, especially in SaaS, finance, and professional services. With over 15 years of experience spanning marketing strategy, content creation, and digital engagement, I specialize in crafting compelling messages that connect with audiences and deliver results.

My journey with Hot Dog Marketing began in 2014 as a part-time social media specialist, and through dedication and strategic vision, I grew into my current leadership role. Today, I oversee our agency’s marketing operations, refine processes, and mentor a talented team of specialists, ensuring that every campaign we execute meets the highest standards of creativity and impact.

Beyond my role at Hot Dog Marketing, I am committed to fostering professional growth and community engagement. As Vice President of Membership for Women Communicators of Austin, I focus on building an inclusive and thriving network for women in communications. I’m also actively involved in organizations that promote business development, diversity, and education, including:

Before joining Hot Dog Marketing, I honed my corporate and healthcare marketing expertise, playing a pivotal role in expanding a medical practice from two locations and $200K in revenue to five locations and over $2M. This hands-on experience with business growth and marketing strategy cemented my passion for helping companies scale.

I believe in the power of marketing to transform businesses, and I’m dedicated to ensuring that our clients and our community continue to thrive.

One Fun Fact About Cathy

After driving from Ohio to New York with a friend’s band, breaking down in the woods in Pennsylvania and towed to what was certainly a location for a horror movie, she and the band drove for a block on the sidewalk in gridlock New York City traffic to get to their gig at CBGBs before their slot was given away. It was totally worth it, as CBGBs closed within the year. 

Awards and Acknowledgements

  • HubSpot Marketing Software Certification 
  • SEMRush for Digital Agencies Certification 
  • Fortune Global Advisory Panel Member 
  • Who’s Who in America Inductee