Case Study

Mental Health TX and BHA Campaign

Client

Industry

Healthcare

Website

mentalhealthtx.org

Year

2020

Services

Branding Design, Web Design

Background

UT Health San Antonio received grant money to complete several campaigns and advocacy materials for behavioral health resources for the State of Texas.

Hot Dog Marketing was chosen by UT Health San Antonio’s preferred prime contractor to complete the project.

The Old Site

The New Site

Print Materials

Strategy

Hot Dog Marketing created a cohesive brand identity that tied together the campaign with existing Health and Human Services materials.

In an extensive, multi-phased project involving several state agencies and stakeholders, Hot Dog Marketing completed messaging and identity design for MentalHealthTX.org and public training resources for behavioral health.