Jessica founded Hot Dog Marketing in 2012 after setting out on her own marketing journey in 2008. Her background in marketing for large corporations and education partners provided her with the foundation needed to focus on her passion of helping SMBs grow and succeed through strategic marketing. 

As CEO, Jessica leads one the nation’s leading branding and digital marketing teams and serves as a fractional CMO as needed to fast-growing service-based and SaaS businesses. She is highly empathetic and experienced in the business challenges that owners and operators face as they move towards scaled growth. Because of this, she often becomes a trusted advisor to Hot Dog Marketing clients. 

Fun Facts

  • One fun fact about Jessica is that she competed (and won!) three Yoohoo chugging competitions on stage at the Warped Tours in her 20’s. She won in Dallas, Houston and NYC. To this day, those were the only times she ever drank Yoohoo! 
  • She has met Slash, the lead guitarist of Guns n’ Roses, twice – once at SXSW and again after a concert at the Austin Music Hall.
  • A proud Longhorn, Jessica was a Longhorn Hellraiser at the University of Texas and is now a football season ticket holder and proud Texas Ex.

Community Work

  • 2024 | Round Rock Chamber Board Chair
  • 2024 | Co-chair Austin Chamber Business Owners Council
  • 2021 – Present | Concordia University Advisor to the Communications School
  • 2019 – Present | Round Rock Chamber Board Member
  • 2015-2021 | Texas Humane Heroes Board Chair and Board Member
  • 2017 – 2019 | Professional Women of Williamson County Board Member

Recognition

  • 2023 | Outstanding Austin Communicator Award, Women Communicators of Austin
  • 2022 | Chairman’s Award, Round Rock Chamber
  • 2019 | Public Relations/Marketing Award, Austin Under 40
  • Graduated University of Texas at Austin with a BS in Communication Studies 
  • Forbes Business Council Member since 2020